Jun 24, 2016
Nir is a big thinker... and probably one of the foremost experts
in habit forming technology in the world today. In
fact, the M.I.T.
Technology Review dubbed Nir, “The Prophet of Habit-Forming
Technology.”
When I read his book, Hooked: How to Build Habit-Forming
Products, I knew this was someone I wanted to talk more with -
sharing his insights with you.
In the podcast, we talk about the trigger-response cycle, internal and external triggers, consumption, creativity, boredom, and how to break your own hooked cycle. It's really fantastic stuff that I know you'll enjoy!